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Now Re+AD This scores an exclusive video interview with Tom Kershaw about new and improved online advertising standards as a result of recent Google policy changes. The entire advertising supported web will be safer for consumers and easier for advertisers to find their prospects online, says Tom.
Audience Town CRO, John Peragine interviewed Tom Kershaw, a luminary in the world of online advertising, and one of the technologists leading the change of how online advertising functions for consumers, brands, and publishers. As CTO of Magnite and the Chairman of Prebid.org, Tom explains Google's latest ad targeting announcement and what it will mean for performance advertising categories like real estate.
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